#FORTNITE MOBILE ANDROID#
The App Store is Apple's platform. They created it, they maintain it and they can do whatever they want with it.Īccording to Bryan French, a senior lecturer of Computing and Information Sciences, “The two main worlds are Android and iOS. This highlights the key problem with Epic’s complaint. In a statement to " The Verge", Apple said, "The fact that business interests now lead them to push for a special arrangement does not change the fact that these guidelines create a level playing field for all developers and make the store safe for all users." On Google and Apple, Epic also had this to say: “Their rules are designed to cement their monopolies, to limit consumer choice and to stifle competition in digital goods specifically.” Apple Bites BackĪpple quickly responded to the "Fortnite Mega Drop" by removing the game from the App Store the same day Epic implemented their direct payment system. “Epic’s position is that all mobile developers and consumers have the right to choose alternative payment providers that charge less, as is the norm on all other general-purpose computer platforms, including Web, Windows and Mac,” Epic said. In a press release, Epic explained that they were not making these changes just for the money. This allowed the company to undercut Apple and Google by avoiding their 30% fee. This discount only applied to purchases made through their new system, and incentivized players to pay the company using this alternative method. The other 30 percent goes to whichever platform the purchase was made through.īy offering V-Bucks at a 20% discount, Epic Games encouraged players to use the company's direct payment system instead of the one provided by the storefront. When developers add in-app purchases to their games, they are only collecting 70 percent of the revenue. Online storefronts like the Apple App Store and the Google Play Store take a cut of the transactions made on their platform. They did this to promote their new payment system, "Epic direct payment." This was the first time Epic had reduced the prices within their in-game store. The promotion boasted a “new way to pay on iOS and Android,” and a permanent 20% discount on the in-game currency, V-Bucks. 13, 2020, Epic Games announced the "Fortnite Mega Drop" on their blog. This time though, Epic's risk taking has gotten their most popular game removed from the Apple App Store and Google Play. That’s how their flagship title "Fortnite" became one of the most popular video games in the world, with over 350 million accounts registered worldwide.
Photography by Tommy Delp, Images Courtesy of Epic Games and People Can FlyĮpic Games has never been afraid to take risks.
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